- DOWNLOAD the free report on 6 steps to building your lifestyle business.
- SUBSCRIBE to our video podcast on iTunes.
- BOOK a Strategy Session to discuss how you can build + grow your online business.
Let me know what you think in the comments, and don’t forget to click the LIKE button above.
- DOWNLOAD a copy of the transcript
Hi, I’m Kavit Haria, welcome to InsiderInternetuccess.com
Your content that goes in your website needs to have HEART. H.E.A.R.T. it needs to be helpful, it needs to be entertaining, it needs to be authentic, it needs to be relevant, and it needs to be timely.
Every piece of content you do, if it doesn’t meet the H.E.A.R.T guideline H.E.A.R.T then I don’t put it on my website.
So, is my content helpful? Is it going to help somebody achieve a specific goal that they might have and meet that need?
Is it entertaining? Does it provide imagery or quotes or ideas that makes them laugh a little lightly. Does it make them smile, does it make them read it but not feel to serious, so they are actually getting some useful value enduring in enlightening and engaging way? Is it entertaining?
Is it authentic? Have I really created this material from experience as well as ideas and studies and none of it is copied from anywhere else? Is it really authentic? Does it come from the heart?
R, is it relevant to that person? If the market does not need that piece of content that you’re creating then it’s not relevant. If it’s not relevant to your website, your domain what your business is about its not relevant. It’s actually going to have a detrimental effect with Google.
And T, is it timely? Is it something they need right now. Not something they need like 3 years ago 2 years ago or in the past. Something they need right now, not even something that is for the future. But something they can use right away practical and make it applicable for their business to achieve their result.
So, H.E.A.R.T. make sure all your content has H.E.A.R.T. and you’re going to find that you’re going to get your business to a high level because it’s really relevant, really targeted and it’s going to become really popular.
Find that information useful. it hope you can share with people, give me your reviews, give me your thoughts and we’ll move forward and look forward to catching up with you again next week.
Speak to you soon, bye.